Innovation Design Winter Term

Friedrich-Alexander-Universität Erlangen-Nürnberg
LEVEL
Master
TYPE
Course
MODES
-
LANGUAGE
-
ECTS
25
PERIOD
18/10/2021 to 11/02/2021

Course Description

The course Innovation Design is organized in cooperation with CodeCamp:N, a young subsidiary of NÜRNBERGER Versicherung. The course is practice-oriented and aims to encourage students to solve real-life challenges that are provided by CodeCamp:N. The seminar follows a hands-on approach, where the students work in small teams and progress through a structured path e.g., from a fuzzy idea to a concrete prototype, where they are supported by professional material and templates as well as examples from practice. Throughout the various activities, the students acquire sound knowledge about lean and design thinking approaches to analyze, drive and design innovation-oriented projects and value-creation strategies. They also learn how to establish a convincing value proposition as well as business model to achieve a product-market fit, for example by integrating their customers along the innovation design process. Finally, the course aims to develop the presentation and storytelling skills of the students and enhance their pitching abilities.

Field area

Digital
Industry and Space

Educational-info

ECTS

25

Maximum number of students

50

Organizer

Partner

Friedrich-Alexander-Universität Erlangen-Nürnberg

Faculty

Faculty of Business, Economics, and Law

Department

Information systems

Contact or registration links