Service innovation

Friedrich-Alexander-Universität Erlangen-Nürnberg
LEVEL
Master
TYPE
Course
MODES
-
LANGUAGE
-
ECTS
50
PERIOD
25/04/2022 to 29/07/2022

Course Description

As service innovation is a hot and rapidly developing topic in traditional service industries as well as in industrial contexts, this seminar is tackling service innovation, the management of service innovation and and the design of services, from both theoretical and practical perspectives. It introduces the service-dominant logic, applies service design tools, discusses servitization issues as well as service business models, technology & services.

Subject area

Digital communications IA electronics

Field area

Digital
Industry and Space

Educational-info

ECTS

50

Organizer

Partner

Friedrich-Alexander-Universität Erlangen-Nürnberg

Faculty

Faculty of Business, Economics, and Law

Department

Information systems

Contact or registration links